Turn your expertise into a clear framework that closes more sales and shortens the sales cycle.
A guided program for coaches, consultants, and fractional executives who want clearer positioning and shorter sales conversations.
Is Your Expertise Stuck Inside Your Head?
You know the value you deliver — your clients feel it — but when it comes to sales, marketing, and scaling, something still feels messy:
Struggling to attract your ideal customers.
You spend too much time explaining what you do
Prospects only “get it” after long conversations
Your content and offers feel inconsistent or unclear
You can’t scale without being deeply involved
This is the expert paradox:
Your knowledge is clear to you, but not to your market.
You Need A Proprietary Framework
A framework is not just a process. It’s your intellectual property that makes your thinking repeatable, sellable, and scalable.
When you have a framework:
Easily attract your ideal customers and leads.
Sales conversations get shorter
Messaging becomes crystal clear
Marketing attracts ideal clients instead of curiosity clicks
Delivery is consistent, predictable, and teachable
What You’ll Gain With Our Program
With our Marketing Machine framework, we’ll empower you to build an effective marketing system, and grow your bottom line.
Clear Positioning & Messaging
Stop blending in — communicate what makes you excellent.
Repeatable Sales Advantage
Prospects understand your value faster and buy sooner.
Marketing That Actually Converts
Content ideas, offers, and funnel flows that speak with authority.
Scalable Results & Delivery
Teachable systems that work with and without you in the room.
I've had the privilege of working alongside Jon, and his strategic brilliance has been nothing short of exceptional. He's developed proprietary frameworks that don't just sound good on paper—they deliver exponential revenue growth for the companies he works with. His meticulous attention to detail combined with flawless follow-through means that strategic plans actually get executed and produce real results!
How It Works
Start transforming your marketing today with our simple plan.
Select Your Program
We offer the Find Your Framework program in 2 modes:
1. A Saturday Intensive
2 Five Coaching Sessions
Build Your Framework
We help you extract, structure, and finalize your unique process in a way your market understands and buys.
Launch With Authority
Deploy your framework in your sales, marketing, and delivery — and watch your business scale with ease!.
Program Overview
2 Options
Pick Your Timeline
#1: Done in a day:
Get your framework out of your head and finalized for execution in one day!
(Saturday's Only)
5 Coaching Sessions
Space out the program into 5 daily or weekly session
5 Steps
Walk through the 5 step From Your Framework™ process!
Get the 1-1 coaching you need to create a powerful proprietary framework for your business, and instantly make your business more valuable!
1 Framework
You walk away with one framework, distilling your unique expertise into a digestible, repeatable, money making machine!
Ready to Unlock Your Framework Advantage?
Your expertise deserves to be clear, controllable, and scalable.
Let’s build a framework that finally makes your business gain momentum!
Frequently Asked Questions
What exactly is a proprietary framework?
A proprietary framework is a clear, repeatable way of thinking and working that explains how you create results. It turns your experience into a structured approach you can use consistently across sales, marketing, and client delivery. This is not about inventing something new. It is about clarifying and owning what already works.
Do I need to be an established expert to benefit from this program?
No.
You do not need to be a thought leader or have a large audience. You do need real experience working with clients. The program works best for coaches, consultants, and fractional leaders who already see repeatable patterns in their work and want to formalize them to create clarity and leverage.
How is a Framework different from a process, methodology, or offer?
A process explains what you do. An offer explains what you sell. A framework explains why your approach works and how the pieces connect. A framework supports your process and strengthens your offer, but it goes deeper by creating a shared language your market understands and trusts.
Will this help with sales and marketing, or is it just internal?
This is designed to impact sales, marketing, and delivery together. A well-built framework shortens sales cycles, improves messaging clarity, and creates consistency across content, onboarding, and client work. It is an external positioning tool and an internal operating system.
When Jon created his first frameworks, they immediately helped in marketing, branding, sales, and internal processes!
What if I already have something loosely documented?
That is common and often the best starting point. Most people come in with notes, diagrams, or a rough model that lives in their head. The program helps refine, simplify, and structure what you already use so it can be communicated clearly and applied consistently.
How long does it take to build a framework?
Most participants clarify and document their core framework within a few intentional hours. The goal is not perfection. The goal is clarity and usability. Your framework can evolve over time as your experience and business grow.
You can select your program of choice:
- A 1 day VIP intensive where you get your framework done in a day.
or
- A 5 session coaching program where you have a day or a week in-between sessions.
How do I know if this is the right investment for me?
The best way to find out is to take the Framework Readiness Assessment. It helps confirm whether a framework would meaningfully improve clarity, authority, and scalability in your business. From there, we can have an honest conversation about whether building one now makes sense.
What is StoryBrand
StoryBrand is a 7-part marketing framework by Donald Miller that helps businesses clarify their message by positioning their customer as the hero of the story and the brand as the guide. This approach simplifies marketing by using a narrative structure to communicate a business's value, helping to build clear and compelling messages that resonate with customers and drive engagement.